Artist Alley Registration

2020 Artist Table Rate: $190.00

2020 Applications will open on Friday, February 21st, 2020 at 12:00PM. It closes on Monday, February 24th, 2020 at 11:59PM.


We Do Not Have A Waitlist, At All, Ever.

Discounted 2020 Artist Alley badges are not for sale yet.

Not open yet for 2020.

Not open yet for 2020.

  • Includes: (1) 6′ x 30″ Table in a 6′ x 3′ space + (1) 3-Day Artist Badge + 2 Chairs.
  • Additional Artist Badges: $60 (April 16th – June 1st) – $70 (June 2nd – July 9th). Max 3 additional badges – must be purchased by July 9th 2020, At-Con Rate is $80.
  • There will be at least 5 feet behind the table.
  • Table/Badge are good for all 3 days of the convention.
  • An Artist Badge are valid for the entire convention just like a regular attendee badge.
  • 2020 Form Date: Friday February 21st, 2020 @ 12:00PM Central. We do not send out reminders.
  • The forms for requested table assignment requests, additional artist badges, and table splits will open on April 16th, 2020. The links will be posted on this page.
  • Table requests do not guarantee a preferred placement. We will not guarantee placement for any reason whatsoever.
  • Requests for refunds must be in by July 9th, 2020. In 2020 we will be only issuing 50% refunds after June 1st, 2020 up until July 9th, 2020 to deter last-minute dropouts. After July 9th, 2020 there are no refunds at all at no exceptions given. We will not allow table transfers. REFUNDS ONLY.
  • The assignment list and final lists of artists will be going public by August 10th, 2020Do not inquire about your location or layout before these dates.
  • On Sales Tax ID: All we need is the number. We don’t require the actual document for the application. When you apply you will be issued a Tax ID which can be applied to the application. A Texas Comptroller agent was on-site for the past three years and we are expecting the agent to be on-site once again.

Lottery Signup

  • The sign-up form will open on February 21st, 2020 at 12:00PM Central Time.
  • Links to the sign-up form will be posted on this page and on our social channels.
  • There is no cost to sign-up.
  • There will a be a max cap of 1000 entries.
  • If we do not reach 1000 entries then the form will close on February 24th, 2020 at 11:59PM Central Time.
  • After the form has closed we will be spending several days to screen all applications to remove duplicates or entries who got in multiple times under false pretenses. We will be checking the IP addresses of the applications.
  • Entries will be privately selected 48 hours later after the application form has closed via blind lottery based on their application entry number. We will be using a program that randomly selects the entries. A percentage of primarily 2D artists and primarily 3D artists will be selected. 165 applications total will be selected. We are not disclosing to the public how many entries of each type that we are selecting.
  • We will be screening all randomly selected entries to ensure that the application passes our Rules & Guidelines (click on the button at the bottom of this page as this is also the contract) and have an active 2020 Sales Tax ID. All applicants will still be required to have their Texas Sales Tax ID active by February 10th, 2020. All applicants will still be required to submit a gallery of their artwork or products for sale.
  • Accepted artists will be contacted and invoiced by March 5th, 2020. Approved artists will have 15 days (March 20th, 2020) to pay for their invoices or they will be removed. We will send out a mass e-mail to applicants who did not make it in. We will not ‘reconsider’ an applicant who did not make it in even if the application acceptance e-mail or Paypal invoice goes to your Spam filter. Berating the staff will have an effect on future applications.
artist Alley Booth

Additional Lottery Information

  • Once the form is full or closed on February 24th, 2020 then that will be it.
  • There is no waiting list at all after signup has closed. We will have more than enough entries to go through.


  • All applications must submit a Gallery Link and VALID Texas Sales Tax ID Number.
  • We will not e-mail an artist if there are issues with a submission. All artists will need to look over their application for errors from the auto-response form. After that, we will begin the lottery process. After 48 hours, the information submitted is what we will be using on all publications. We will not fix any errors on misspelled artist names or incorrect URLs after 48 hours that the applications have closed. It is the responsibility of the artist applicant to check the auto-response form for errors.
  • Strong Warning: Do NOT contact us after sign-up has closed on the status of your application. If you do inquire on the status of the application once the lottery has begun and when we are invoicing artists then we will have your application removed. Everyone will be contacted, accepted AND rejected, by March 5th, 2020. We need to spend a lot of time sorting through the hundreds of applications so we cannot spend time answering status questions.
  • An artist entry number on the list will be based on the timestamp from the server.
  • Selected applications will still be screened and removed for the following reasons:
    • Invalid Sales Tax ID.
    • Inactive Sales Tax ID – It must be listed as ACTIVE on the Texas Comptroller Office website as of February 10th, 2020. No exceptions.
    • Gallery links to Tumblr pages. Gallery links must be to Imgur, DeviantArt, or another photo format which allows us to see your art or products for sale. Etsy stores will be accepted. We will not accept photos of prior Artist Alley table setups as we need to see detail pics of products to be potentially for sale. We do not need to see all art or future artwork pieces, just a sizable sampling of what to anticipate at San Japan.
    • Artists who show heavy disregard to copyright logos, trademarks, infringing products, “splatter art”, or disregard fandoms that have requested to not sell fan art in Artist Alley.


    Please note: we are not enacting a full Jury system for selected applications. We are evaluating an artist based on adhering to the rules on having a Sales tax ID, adhering to the San Japan Artist Alley contract, and requested fan art rules. We are not evaluating artists based on the quality of the artwork or products for sale to be within Artist Alley then selecting them.

    We are also actively watching groups like AANI when we are informed on tracers, lifters, or unauthorized reprinting sellers.

    We will not be answering any questions on why an artist table was not approved or wasn’t selected. We listed above a majority of the reasons this may have happened but we will uphold all decision processes by San Japan staff. We will not be listing the approved list anymore. We will only be listing the final list of artists on August 10th, 2020.

Click This Button For The Artist Alley Rules / Regulation (and Contract).


If you have questions about your Sales Tax ID beyond what is listed in the button above, you must contact the Texas Comptroller’s Office. We can not answer any further Sales Tax IDs questions since we are not the Comptroller’s Office.

Let us remind you again.
We do not have a waitlist.

We will be holding our yearly Art Contest starting in March 2020.


This will be the only way artists who want to get an artist table who were unable to signup. We will be selecting 4 winners and 15 finalists. Art Contest winners will win a 12′ x 10′ booth within Artist Alley plus 4 Artist Badges, a $1000 value. The booth arrangement will not be for sale to the general public.

Artist Alley FAQ

Please take the time to read over our exhaustive FAQ which answers a vast majority of questions that we’ve received over the years. We truly try to answer every single question that we’ve received by inquiry in this FAQ. It is searchable by key terms too. The convention map is posted here to make sense of the locations listed.

The 2020 Artist Alley FAQ will be posted by January 31st, 2020.